THE SCENARIO
You have been hired as the Senior Global Project Manager by the Timm Coconut Transnational Motor Corporation to manage their newly created Project Management Office.
You are in charge of their first international expansion of their automobile sales to Johannesburg, South Africa.
The company wants to start exporting and selling their cars and trucks from America to Johannesburg, South Africa, 12 months from today. Following that, in 24 to 36 months, they plan to start manufacturing their cars and trucks in Johannesburg, South Africa for African, Australian, and Indian markets.
You are tasked by the executives to send them a proposal on the viability of this vision using the guidelines noted below.
The deliverable for the assignment is a document suitable for executive consumption in the home organization.
Qualities of completeness and succinctness are highly prized, as they are in all good business writing.
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RECOMMENDED FORMAT
Following is a recommended format for the project. The project should include the following:
1. Cover Page
2. Executive Summary
3. Organizational Vision and Mission (estimate 1/2 page)
4. Overall Strategy (est. 1/2 page)
o Generic strategies and modes of entry
o Source of sustainable competitive advantage
5. Analysis
o External Environment (Risks: Opportunities and Threats) (est. 1+ page)
§ Global business environment (risks)
· Legal & contractual / Ethical / Trade barriers
· Technological / Intellectual property
· Social / cultural & religious / political
· Economic / business / financial
· Industry environment (immediate competition)
o Internal environment (competencies: strengths and weaknesses) (est. 1+ page)
§ Audit of:
· Project management best practices, methodology, maturity
§ /distinctive competencies and capabilities
§ Organizational factors
· Culture, formal structure
o Summary of internal strengths and weaknesses v. external opportunities and threats (SWOT) (est. 1/2 page)
§ Gap analysis
6. Enterprise-Wide Project Management Strategy
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o Subcontracts, partnerships, networks, other interdependent structures
o Project management organization (est. 2 pages)
§ Roles and functions (centralized and standardized)
§ Sponsorship and executive champions
o Project Portfolio (est. 1 page per project; 2 or 4 projects)
§ Strategic linkages to mission and other projects
§ Cost: Funding, ROI, NPV, Payback (general discussion)
§ Scope
§ Schedule
7. Summary and Conclusion (est. 1/2 pages)
8. References
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GUIDELINES
· Your paper should be 2800 to 3000 words long (with a typical font and spacing this will be between 11 and 12 pages in length) and should cover the directives already listed.
· You should follow accepted research approaches and citation format (APA).
· Your paper should be well developed and convey your understanding of the readings and concepts.
· Your paper should be organized, coherent, and unified.
· Your paper should be free of spelling and grammatical errors.
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EVALUATION RUBRIC
If you are interested in knowing how your paper will be graded, check the rubric found in the Evaluation Rubrics folder on this site.